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Art Direction Explained, At Last!

Steven Heller, Veronique Vienne




[PDF.lr66] Art Direction Explained, At Last!

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 | #721682 in Books |  Laurence King Publishers |  2009-09-16 | Original language:English | PDF # 1 |  10.25 x1.00 x9.25l,2.55 | File type: PDF | 256 pages

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||0 of 0 people found the following review helpful.| ... curious about this profession and got this book to better understand what art direction was|By Sarrona Clardy|I was curious about this profession and got this book to better understand what art direction was. This book exceeded that need! Its not as straightforward as I expected but I like that. The book provides multiple lenses for viewing the work of an art director. Much|About the Author|Steven Heller is co-chair of the Designer as Author program and co-founder of the Design Criticism program at SVA, New York. For 33 years he was an art director at the New York Times. He is editor of AIGA VOICE, contributing editor to Print, Eye

This book is a highly informative, highly entertaining introduction to what art direction is and what art directors do. Written by two of the world's leading experts on the subject, it covers the role of art director in numerous environments, including magazines and newspapers, advertising, corporate identity, museums, and publishing. It also provides an insight into what makes a successful art director, what an art director actually does all day, what makes things go ri...

You can specify the type of files you want, for your device.Art Direction Explained, At Last!   |  Steven Heller, Veronique Vienne. I really enjoyed this book and have already told so many people about it!

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