[PDF.52fc] The Name of the Game: The Business of Sports

The Name of the Game: The Business of Sports

[PDF.tn86] The Name of the Game: The Business of Sports

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 | #4102320 in Books |  Wiley |  1994-03-16 |  1994-03-02 | Original language:English | PDF # 1 |  9.35 x1.16 x6.40l,1.24 | File type: PDF | 278 pages

 | Great product!

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||0 of 0 people found the following review helpful.| Why nobody gives it 5 stars|By Jamiel Cotman|...This book should be subtitled, ":The History of Sports" as it but dabbles in its business dimensions. This is extremely light business literature. I would not recommend it to a true student of wealth, as it has no nuts and bolts, on how money is actually made. Don't get me wrong, its in there, but you have to pick through all of t|From Publishers Weekly|Partners in the accounting firm of Ernst and Young, Gorman and Calhoun have obviously done a prodigious amount of research and, aided by freelance sportswriter Rozin ( Garvey ), they make their points convincingly. Analyzing the balance sh

Combines the business acumen of Ernst & Young with the inside knowledge of renowned sports writer, Skip Rozin, for a unique behind-the-scenes look at how sports have evolved from games to big business. Explains the business reasons behind why popular players are traded, why teams move from cities full of loyal fans, the importance of TV in sports and the real value of advertising to sports teams. Features interviews with sports enterprise figures including Victor Kiam, J...

You easily download any file type for your device.The Name of the Game: The Business of Sports   |  Jerry Gorman, Kirk Calhoun. Which are the reasons I like to read books. Great story by a great author.

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